Keep Left Public Relations

Keep Left are an innovative, cross-media public relations agency. Their name is based on a combination of ‘left of centre ideas’ and a ‘left-brain strategic approach’ – and one of their key differentiators is an ability to combine practical strategic solutions with highly creative concepts. With this in mind we developed a brand which is based on “the best of both worlds” – designing a series of copy and image-based executions which illustrate the way Keep Left is able to combine strategy with creativity, experience with an open mind, and ambition with loyalty. The brandmark itself is based on the idea of interactivity and conversations coming together to add value – a message which is further reinforced with the copy-driven visual language.