Melbourne Music Week
Identity and creative campaign for one of the City of Melbourne’s showcase annual events – Melbourne Music Week. The event generates $2.2 million for the local economy and Studio Binocular were engaged to develop an event identity, campaign and collateral which celebrates the pivotal role music plays in our unique city.
New Years Eve
Event identity, website, digital and print campaign, on-site animations and event signage.
Event identity for Melbourne’s iconic Moomba Festival. As Australia’s largest free cultural festival, Moomba required a dynamic, colourful and energetic brand which we then applied to all aspects of the 2014 campaign, including website design, print, digital and outdoor campaign, and on-site signage.
Award winning digital project showcasing how the City of Melbourne’s sustainable water system is helping to create a more liveable city. Project included the design and development of a responsive website and interactive kiosk, illustration of inforgraphics and the development of animated videos to bring council’s initiatives to life.
Program identity, posters and social media assets for the City of Melbourne’s significant investment in public art for the world’s most liveable city.