JEDI
A real-time data engine
which matches skills to
a changing economy.
Brand strategy
Brand design
Brand voice
Animation
Product presentations
Brand guidelines
Brand strategy
Brand design
Brand voice
Animation
Product presentations
Brand guidelines
For the first time, Australians will have a single comprehensive source of up-to-date information about jobs, skills and education to answer the questions individuals, businesses, education providers and policy makers have about the changing labour market.
JEDI will be a single repository of labour market related data which can be used by multiple users and tools with broad application of core insights.
Studio Binocular has been working with the federal government to develop and brand identity for JEDI and to help articulate how this complex data engine can help individuals, employers, educators and governments adapt to a changing economy.
The JEDI brand is dynamic in its approach – designed to reflect the real-time nature of the data and the way it can transform complex data to meaningful insights for many types of users.
We developed a series of tools to help the JEDI team, including presentations which helped to articulate this complex data project and communicate its groundbreaking capabilities across government and the labour market.
As part of a comprehensive brand toolkit, we authored and designed a detailed guidelines document and supplied a suite of brand assets and editable templates to support the JEDI team in managing the brand.
