Outlook Conference
Australia’s social and economic future
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Brand strategy
Brand implementation
Event identity
Event livery
Digital & print campaign
Event program
Brand strategy
Brand implementation
Event identity
Digital & print campaign
Event program
Event livery
The Melbourne Institute’s Economic and Social Outlook Conference is the leading national forum on economic and social policy. This major conference assembles thought-leaders and policy influencers for rigorous discussion of issues facing Australia today.
With inequality rising rapidly, the 2018 conference tackled one of the country’s most complex challenges: “How do we sustain Australia’s economic growth without sacrificing social equity?” The two-day conference brought together some of the biggest names in politics including, Scott Morrison, Bill Shorten, Penny Wong, Peter Costello and Anthony Albanese, with leaders of organisations such as the RBA, Deloitte Access Economics, the Grattan Institute and ACOS – and tried to navigate a path which leads to growth for all, not just those at the top.
Studio Binocular worked with the Conference organisers to initially capture their vision for the themes and tone of the event through the brand, then the co-ordination, presentation, livery and campaign materials to deliver the highly successful and coordinated event experience.
